In what ways can employees promote Circle K’s loyalty program?

Promoting Circle K's loyalty program effectively involves directly engaging with customers and highlighting the benefits they can gain by participating. Informing customers about the program during checkout is crucial, as this moment provides a personal touch and an opportunity to explain the features and advantages, such as earning discounts, exclusive offers, or rewards for frequent purchases. This interaction can lead to increased sign-ups because customers feel informed and motivated when they understand how the program can enhance their overall experience.

Engaging customers directly not only helps to increase enrollment in the loyalty program but also fosters a trusting relationship between the employee and the customer, encouraging loyalty to both the store and the program itself. Providing relevant information and answering any questions customers might have reinforces the value of the program.