What methods does Circle K use to promote new products?

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Circle K promotes new products primarily through in-store displays and sampling events, which effectively engage customers right at the point of sale. In-store displays grab the attention of shoppers, highlighting new items prominently and encouraging impulse buys. Sampling events allow customers to try before they buy, which is a powerful promotional technique; it can significantly increase customer interest and boost sales of newly introduced products. By allowing customers to experience the product firsthand, Circle K enhances their likelihood of making a purchase and builds a positive association with the new offerings.

The other options do not align with effective promotional methods. Eliminating existing products does not introduce new items but instead might confuse or frustrate customers who have bought those products before. Decreasing customer interaction would likely harm sales, as engagement is key to understanding customer preferences and promoting new items effectively. Relying solely on television advertising would limit the reach and impact, as many customers may not pay attention to traditional ads and prefer direct interactions in-store where they can see and sample products.

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